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Livia Rusu - cognitiveSEO Author

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Livia Rusu

Livia is a proud Digital Marketer @ cognitiveSEO, who believes in the power of effective communication and critical thinking. When she's not turning coffee into the next in-depth case study, she's reading SciFi and Fantasy in unhealthy amounts. Always busy with the local Debate Club, where she is a volunteering trainer. Happy supporter of tattoos and messy hair.
I always advocate the idea of taking a step back to see the larger picture. When it comes to digital marketing, this is a crucial step - as it can easily point out what is currently missing from the approach you’re implementing for your website.     Always make sure you’ve still got the big picture in mind, however complicated this may sometimes seem. While keeping this in mind, this post is going to offer you a series of tips that can boost your traffic, provided that [...]
Email open rates represent the ultimate effectiveness of the emails you’re sending to your audience and your leads, and the better they are in composition, structure and spamming, the more you’re going to grow in a sustainable way. That’s why we’ve put together (probably) the largest list of hands on tips to help you nail email marketing and build a better strategy for your ROI. With no further introduction, we present you a great list of 53 great methods on how to considerably [...]
It's impossible not to be synced anymore. Everything is on cloud and the amount of information we come across every day is unprecedented. The difficulty of any digital marketer's mission is not letting themselves be distracted by the connectivity and hyperlinking on the web. While we have never been more exposed to information, it's now harder than ever to keep focused and prioritize our online activity. Because we know how crucial it is to stay informed and relevant when it's almost impo [...]
There are many reasons why outreach emails get to be deleted directly without even being read. One of the reasons is that they are never read; not even by the person who wrote them. Therefore, when the sender is not even trying to be coherent or make any sense, why should I be the one trying to read its messages?   Moreover, how can I not delete your emails if they bring me no added value? None. Except the astonishment of how unprofessional that email is written, it literary brings me [...]