{"id":1385,"date":"2012-10-04T13:47:06","date_gmt":"2012-10-04T13:47:06","guid":{"rendered":"http:\/\/cognitiveseo.com\/blog\/?p=1385"},"modified":"2012-10-04T13:47:06","modified_gmt":"2012-10-04T13:47:06","slug":"backlink-analysis-tool-link-analyzer-intelligence","status":"publish","type":"post","link":"https:\/\/cognitiveseo.com\/blog\/1385\/backlink-analysis-tool-link-analyzer-intelligence\/","title":{"rendered":"Backlink Analysis Tool – Simplified Link Intelligence"},"content":{"rendered":"

Finally I got to the point where I can write this. We have been continuously working for the last 5 months on this upgrade. To put it simply, this is the biggest upgrade<\/strong>\u00a0to cognitiveSEO<\/a> yet, and it improves the way you analyze backlinks by adding even more link data points into a new &\u00a0simplified\u00a0user interface.<\/p>\n

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In the age of raw link data and\u00a0hundreds\u00a0of SEO metrics<\/em>, we are improving the backlink analyzer concepts used in our \u00a0tool by providing:<\/p>\n

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  1. Fresh & Complete Link Data [Aggregated & De-duped]<\/strong>\u00a0from Ahrefs, MajesticSEO, SEOmoz, Blekko & SEOKicks.<\/em><\/span><\/li>\n
  2. Re-crawled & Classified On-Demand for You.<\/strong><\/span><\/li>\n
  3. In an “easy to digest” UI.<\/strong><\/span><\/li>\n<\/ol>\n

    I want to personally thank, all of our customers, who have provided the precious feedback that allowed us to revamp the inBound Link Analysis<\/strong>\u00a0to a simpler & better link analysis concept, integrated with the most important features that any link builder needs.<\/p>\n

    The whole concept of the inBound Link Analyzer module is about simplifying the complexity of the link ecosystem. SEO and Link Building are getting more complex than ever, and having complex tools, will not help you, the user, in making more well informed decisions about your SEO day to day activity. Going through tens of thousands of raw links gives you almost nothing, that you can actually use in your backlink strategy plan.<\/p>\n

    Total link counts, nowadays only tell you\u00a01% of the \u00a0ranking story of a site. <\/strong>That is why, you should focus on backlink segmentation and\u00a0classification<\/strong> that will allow you to understand the \u00a0link profile of the analyzed site.<\/p>\n

    A few of our customers had early access to this upgrade, and they were enchanted by it (thank you all for the great feedback you provided)<\/em>. Here are some of their opinions on the old vs the new backlink analyzer<\/em><\/strong>:<\/p>\n

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     <\/p>\n

    The New & Improved Backlink Analysis Features<\/div>\n
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    1. One page dashboard to rule all your links.<\/a><\/li>\n
    2. Import extra links from Google Webmaster Tools and others.<\/a><\/li>\n
    3. New Link Alerts for both your site and your competitors.<\/a><\/li>\n
    4. Anchor Text Cloud & Common Anchor Texts.<\/a><\/li>\n
    5. New Link Velocity data points.<\/a><\/li>\n
    6. Top Linked Pages.<\/a><\/li>\n
    7. Better Competitive Link Analysis.<\/a><\/li>\n
    8. Side-by-side Competitor Comparison.<\/a><\/li>\n
    9. Analyze 1 link per referring domain filter.<\/a><\/li>\n
    10. Common Links, Common Referring Domains & Common IPs<\/a><\/li>\n
    11. Full Domain & Sub-domain & Link List Analysis.<\/a><\/li>\n
    12. Recurring & One-time Snapshot Campaigns.<\/a><\/li>\n
    13. in-Content Links Distribution Chart.<\/a><\/li>\n
    14. Link History Dimension.<\/a><\/li>\n
    15. The New Trust & Citation metrics from MajesticSEO.<\/a><\/li>\n
    16. Highly scalable system for Enterprise users.<\/a><\/li>\n
    17. Dynamic Full Page Link filters.<\/a><\/li>\n
    18. Extended \/ Condensed View for better visualizations.<\/a><\/li>\n<\/ol>\n<\/div>\n

      Based on the concept “A picture is worth a thousand words”<\/strong><\/em>, here are, all of the above,\u00a018 features<\/strong> exemplified with screen photos and short descriptions. <\/span><\/p>\n

      First, I would like to thank you for trusting us in your SEO analysis<\/strong> adventures and would love to have you\u00a0<\/span>test the tools. You can get your free 14 day trial<\/span><\/a><\/span><\/strong> here!<\/p>\n

      <\/a><\/p>\n

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      One page dashboard to Rule all your links.<\/div>\n

      We merged over 20 pages in one single dash with 36 charts and one big table with all your links. You won’t have to browse through tens of pages anymore, loosing time and wondering how to correlate the various link data. You can print the charts and also export link data from each individual table. The “big” page even loads quite quickly!<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Import even more links from Google Webmaster Tools, Bing Link Explorer and others.<\/div>\n

      We added import functionality for Google Webmaster Tools data ( Bing Link Explorer and other link data providers ) so that you can compliment the data that we extract from all the backlink providers that we use, with the data that you love most. You can even import custom lists of links with the click of a button.<\/p>\n

      <\/a>
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      Link Alerts for both your site and your competitors.<\/div>\n

      You will receive weekly mails with the new links that appeared in that timeframe.\u00a0This works both on your site and your competitors and it builds out a link velocity graph inside the app. This is a great link intelligence advantage, being able to see how your competitors link profiles are evolving\u00a0compared to yours, and at the same time, to have access to the exact links that create the evolution of thee backlink profiles.<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Anchor Text Cloud & Common Anchor Texts<\/div>\n

      Finding common anchor texts between your site and the competitors and visualizing anchor data has never been easier. You can easily use this data to understand the strengths & weaknesses\u00a0of your link building plan, in terms of anchor text distribution. Spotting over-optimized anchor text is like a breeze now!<\/p>\n

      <\/a>
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      New Link Velocity data points.<\/div>\n

      On each campaign re-crawl, we save different data points that allow you to see the evolution of your backlink profile. For example you can view the evolution of a link profile from the site type, point of view or from nofollow\/dofollow links. Many more are data points are saved.<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Top Linked Pages<\/div>\n

      View the most linked pages of the sites that you analyze. You are also able to visualize how the referring domains vs links are acquired\u00a0for each individual page of the analyzed site.<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Better Competitive Link Analysis<\/div>\n

      One single page where you can compare over 20 charts and correlate the most important seo metrics to tell you what makes the difference between your site and your competitors sites. It has never been easier to compare such huge amounts of link data in an easy to digest & fast interface.<\/p>\n

      <\/a>
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      Side-by-side Competitor Comparison<\/div>\n

      In the Competitive Link Analysis area you will find the Winner vs Loser comparison, based on different link metrics. You can even apply different filters and the comparison will change dynamically. So many possibilities here! Link building and analysis is all about creativity and what you are looking to accomplish.<\/p>\n

      <\/a>
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      Analyze 1 link per referring domain<\/div>\n

      In certain situations you might only want to check the most important link from each referring domain individually. Keeps your analysis even more focused!<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Common Links, Common Referring Domains & Common IPs<\/div>\n

      Easily compare and identify unnatural linking patterns using the common referring domains and common IPs. You can easily spot link networks from this chart alone!<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Full Domain & Sub-domain Analysis<\/div>\n

      Until now, you where only able to run subdomain analysis on the campaigns that you created inside cognitiveSEO. From now on your possibilities are endless because you can run both full domain analysis and subdomain analysis. If you want you can even run the analysis on a custom list of URLs.<\/p>\n

      <\/a>
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      Recurring & One-time Snapshot Campaigns<\/div>\n

      Adding campaings in cognitiveSEO is \u00a0cleaner now. We splitted the campaign concept in two: One-time Snapshots<\/strong> & Recurring Campaigns<\/strong>. The big difference is that “Recurring Campaigns” will be automatically re-crawled weekly and also allow continuous rank tracking. “One-time Snapshots” are best for one-time site benchmarking & analysis and\u00a0client pitches.<\/p>\n

      <\/a>
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      in-Content Links Distribution Chart<\/div>\n

      We were detecting in-Content links since the initial launch<\/a> of cognitiveSEO in December 2011, but until now we missed to add this chart. We believe\u00a0this is a great addition to our range of charts as this tells part of the story on how links were built to the analyzed site.<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Link History Dimension<\/div>\n

      The Link History dimension was added. Now you can filter the links, based on a selected timeframe. You will be able to analyze only the links that appeared in the last 2 weeks for example. Great for detailed link velocity analysis!<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      The New Trust & Citation metrics from MajesticSEO<\/div>\n

      MajesticSEO introduced a few months ago their New Trust & Citation metrics. We have integrated them in cognitiveSEO, in these beautiful\u00a0charts that tell you what each point means and what it actually represents.<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Highly scalable system for Enterprise users<\/div>\n

      We did not work on this revamp, for 5 months, without taking in consideration our Enterprise users. Our system is scalable with dedicated servers and custom enterprise plans (contact us at support@cognitiveseo.com), to allow you to analyze millions of links on demand, with the detail and granularity that no other backlink analysis tool gives you.<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Dynamic Full Page Link filters<\/div>\n

      The whole page, with all the charts, can be filtered dynamically, and you will get the entire page re-drawn with the new filtered data. For example if you only want to view the link profile of the backlinks that point to your URLs that contain the word “blog” and have a rating of 3 to 5, after you apply these filters your page will be refreshed and you will see only the filtered data & charts.<\/p>\n

      <\/a>
      \n\"\"<\/p>\n

      Extended \/ Condensed View for better visualizations<\/div>\n

      The link analysis dashboard is a really long page (“Extended View”). If this design does not fit you, we have the tabbed view, which we named the “Condensed View”. Either way, these are great link visualizations that will help you understand backlink profiles and allow you to make decisions faster.<\/p>\n

       <\/p>\n

      The two biggest challenges of this upgrade were:<\/p>\n

    Let’s move on to the actual upgrades<\/strong> that the tool got.\u00a0Here is a list with all the new or redesigned functionalities <\/strong>of the cognitive SEO<\/a> tool.<\/p>\n