{"id":24668,"date":"2023-02-20T18:03:13","date_gmt":"2023-02-20T16:03:13","guid":{"rendered":"https:\/\/cognitiveseo.com\/blog\/?p=24668"},"modified":"2024-05-30T16:58:15","modified_gmt":"2024-05-30T13:58:15","slug":"seo-friendly-blog-posts","status":"publish","type":"post","link":"https:\/\/cognitiveseo.com\/blog\/24668\/seo-friendly-blog-posts\/","title":{"rendered":"13 Things We Learned from 10 Years of Writing SEO Friendly Blog Posts"},"content":{"rendered":"

We have written and optimized – for our own blog or other pages – thousands of articles and SEO friendly blog posts in the last 10 years. What better way to learn from past successes and mistakes? We\u2019d like to share them with you, not just as a holiday gift, but mostly because sharing our insights with others is what makes us and the people around us stronger and more resilient.<\/span><\/p>\n

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Google’s rules and updates changed way too many times to be worth counting and the content writers on this blog have changed a lot as well, trying to uncover Google’s mystery box.\u00a0 We’ve lost weight, hair, nerves, and money in the process but believe us, we have learned a lot and most of the times the hard way.<\/p>\n

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So, we’re going to expose ourselves in a vulnerable matter; yet, if this article saves you from repeating some mistakes we did, we declare ourselves happy. \ud83d\ude42\u00a0<\/p>\n

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\"Things<\/p>\n

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The end of the year is usually a time to reminisce and reflect on the time that has passed and hopefully extract some amount of wisdom – no matter how small – to take into the new year. For many of us, 2021 will be different, since we\u2019ve likely had to go through this exercise a lot earlier than the end of the year.<\/span><\/p>\n

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So, we decided to look even further back, in hopes that the lessons we find will speak to something greater than the general terribleness of this year.<\/span><\/p>\n

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We’ve run an SEO blog for ten years now. And we’ve learned one or two things along the way. Here are 13 of them (yes 13, in 2020):<\/p>\n

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  1. Optimize Everything from URLs to Conclusions<\/a><\/strong><\/li>\n
  2. Don’t Assume Anything! Check Grammar, Facts, Quotes<\/a><\/strong><\/li>\n
  3. Being Consistent Is Difficult. It\u2019s Also the Key to Success<\/a><\/strong><\/li>\n
  4. Originality Is Good, but so Is Content Update<\/a><\/strong><\/li>\n
  5. Google Algorithms Come and Go, Quality Content Stays<\/a><\/strong><\/li>\n
  6. Creativity Is A Lot of Hard Work<\/a><\/strong><\/li>\n
  7. Questions Are More Useful than Answers<\/a><\/strong><\/li>\n
  8. Forget Academic Writing<\/a><\/strong><\/li>\n
  9. Solve Your Readers’ Problems, not Your Dilemmas<\/a><\/strong><\/li>\n
  10. The Title of the Article Will Influence Its Performance<\/a><\/strong><\/li>\n
  11. Write Less but Write Better<\/a><\/strong><\/li>\n
  12. Write Less, Promote More<\/a><\/strong><\/li>\n
  13. Stick to Your Principles<\/a><\/strong><\/li>\n<\/ol>\n
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    Optimize Everything from URLs to Conclusions<\/h2>\n

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    I know, you already got this: you know that you need to have well optimized content, meaning that you need to use your targeted keyword within the title once and the body content at least ten times and Google will have no other choice than rank your content. And if it doesn’t, well, we all know that Google sucks so, it’s their fault.<\/p>\n

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    Of course, this is an exaggeration. But it has a grain of truth in it.<\/p>\n

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    As search marketing changed, we have evolved as well as learned what both our readers and Google expect from us.\u00a0<\/p>\n<\/blockquote>\n

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    We all know that optimized content is the key to success. But optimization shouldn’t stop at the body of the content. You should also optimize:<\/p>\n

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