{"id":3124,"date":"2013-07-08T15:31:40","date_gmt":"2013-07-08T15:31:40","guid":{"rendered":"http:\/\/cognitiveseo.com\/blog\/?p=3124"},"modified":"2013-07-08T15:31:40","modified_gmt":"2013-07-08T15:31:40","slug":"should-i-disavow-no-follow-links","status":"publish","type":"post","link":"https:\/\/cognitiveseo.com\/blog\/3124\/should-i-disavow-no-follow-links\/","title":{"rendered":"Should I Disavow No-follow Links?"},"content":{"rendered":"<p>After our <a title=\"Automatic Unnatural Link Detection \u2013 A Simple Tool for a Complex Problem\" href=\"http:\/\/cognitiveseo.com\/blog\/3068\/automatic-unnatural-link-detection\/\">unnatural link detection<\/a>\u00a0launch last week, a lot of people asked if they should disavow NO-FOLLOW links.<\/p>\n<p>The <strong>short answer<\/strong> is that there is <strong>no exact answer<\/strong> on this.<\/p>\n<p>There are 2 major, contradictory, opinions on this:<\/p>\n<ol>\n<li><strong>No<\/strong>. You shouldn\u2019t disavow No-follow links, as Google says it doesn\u2019t pass any ranking juice to them. <span style=\"color: #008000;\"><strong>[GOOGLE APPROVED]<\/strong><\/span><\/li>\n<li><strong>Yes<\/strong>. You should disavow No-follow links as they might be created using unnatural methods and they could add up in the unnatural link mix.<\/li>\n<\/ol>\n<h3><strong>1. Why shouldn\u2019t I disavow No-follow links?<\/strong><\/h3>\n<p>First of all there is an official Google representative that confirmed this. His name is <a href=\"https:\/\/plus.google.com\/+JohnMueller\">John Muller<\/a> and he is a Webmaster Trends Analyst at Google Switzerland.<\/p>\n<p>Here is what John has to say about it:<\/p>\n<p><center><br \/>\n<object width=\"640\" height=\"360\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"\/\/www.youtube.com\/v\/lB8btwB6vv8?version=3&amp;hl=en_US&amp;start=750\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"640\" height=\"360\" type=\"application\/x-shockwave-flash\" src=\"\/\/www.youtube.com\/v\/lB8btwB6vv8?version=3&amp;hl=en_US&amp;start=750\" allowFullScreen=\"true\" allowscriptaccess=\"always\" allowfullscreen=\"true\" \/><\/object><\/center>And here is the definition of the <a href=\"https:\/\/support.google.com\/webmasters\/answer\/96569?hl=en\">No-follow link<\/a> from Google\u2019s General Guidelines:<\/p>\n<blockquote><p>\u00a0<em>&#8220;No-follow&#8221; provides a way for webmasters to tell search engines &#8220;Don&#8217;t follow links on this page&#8221; or &#8220;Don&#8217;t follow this specific link.&#8221;<\/em><\/p><\/blockquote>\n<p><em>\u00a0<\/em><em><span style=\"color: #ff6600;\"><strong>Important Note:<\/strong><\/span> If you use the unnatural link detection in cognitive, in order to filter out the No-follow links you should just apply the No-Follow filter and work only on the Do-Follow links segment.<\/em><\/p>\n<h3><strong>2. Why should I consider disavowing No-follow links?<\/strong><\/h3>\n<p>Nothing confirmed here \u2026 only some rants \u2026<\/p>\n<p>1. No-follow links are possibly transferring ranking juice in certain <a href=\"http:\/\/forums.seochat.com\/seo-help-general-chat-16\/can-nofollow-links-linking-to-you-hurt-you-460185.html\" rel=\"nofollow\" target=\"_blank\">cases<\/a> <a href=\"http:\/\/www.searchenginejournal.com\/nofollow-links-google\/27708\/\" rel=\"nofollow\" target=\"_blank\">and<\/a> there are also, some <a href=\"http:\/\/www.socialseo.com\/blog\/an-experiment-nofollow-links-do-pass-value-and-rankings-in-google.html\" rel=\"nofollow\" target=\"_blank\">studies<\/a> that prove that.<\/p>\n<p>2.Google doesn\u2019t always say the \u201ccorrect\u201d things. Negative SEO has been working for years, but the Google Guidelines denied it vehemently. Google changed their wording, a while ago, in order to reflect the possibility of someone else ability to affect your rankings.<\/p>\n<p>3. What about \u201clink building\u201d campaigns that dilute the signals of naturalness using no-follow link acquisition.<\/p>\n<p>I bet you are confused now. The question still remains:<\/p>\n<h3><strong>Should I disavow No-follow Links?<\/strong><span style=\"font-size: 13px;\">\u00a0<\/span><\/h3>\n<p>The safe\u2019s bet, would be\u00a0 to follow <strong>Google\u2019s Approved tip<\/strong> and disavow only do-follow links. If a domain is sending both do-follow and no-follow unnatural links, just ask for a full domain disavow there.<\/p>\n<p>People have reported successful recovery stories on both the cases so I think you aren\u2019t risking anything.<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/cognitiveseo.com\/blog\/wp-content\/uploads\/2013\/07\/nofollow-disavow-opinion.jpg\"><img decoding=\"async\" class=\"aligncenter  wp-image-3126\" style=\"border: 1px solid grey;\" title=\"Nofollow Disavow Opinion\" src=\"http:\/\/cognitiveseo.com\/blog\/wp-content\/uploads\/2013\/07\/nofollow-disavow-opinion.jpg\" alt=\"\" width=\"630\" srcset=\"https:\/\/cognitiveseo.com\/blog\/wp-content\/uploads\/2013\/07\/nofollow-disavow-opinion.jpg 800w, https:\/\/cognitiveseo.com\/blog\/wp-content\/uploads\/2013\/07\/nofollow-disavow-opinion-300x250.jpg 300w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>What&#8217;s your opinion on this &#8220;confusing&#8221; subject?<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After our unnatural link detection\u00a0launch last week, a lot of people asked if they should disavow NO-FOLLOW links. The short answer is that there is no exact answer on this. There are 2 major, contradictory, opinions on this: No. You shouldn\u2019t disavow No-follow links, as Google says it doesn\u2019t pass any ranking juice to them. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[34,81,103],"class_list":["post-3124","post","type-post","status-publish","format-standard","hentry","category-seo","tag-google-disavow-tool","tag-unnatural-links","tag-unnatural-links-detection"],"_links":{"self":[{"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/posts\/3124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/comments?post=3124"}],"version-history":[{"count":0,"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/posts\/3124\/revisions"}],"wp:attachment":[{"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/media?parent=3124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/categories?post=3124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cognitiveseo.com\/blog\/wp-json\/wp\/v2\/tags?post=3124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}