The SEO Blog from cognitiveSEO

You may never know when you are going to stumble on an unnatural links penalty, whether it’s algorithmic or manual. And you’re going to have to deal with that problem one way or the other. When you’re trying to get rid of those harmful backlink profiles, one solution that prevailed is to remove the page from your site to which the unnatural links were pointing. You’re going to swiftly deal with the problem, but you’re going to remain with a page that will give the 404 message. Will [...]

Less than 24 hours ago, Matt Cutts, the head of the spam team from Google, announced via Twitter that Google is rolling out the Panda 4.0 update starting today. Although many speculations regarding the rise of a possible Penguin 3.0 have been made, it's about that time of the year when SEO news is a-buzz with one particularly cute animal: panda. Only it's not our Chinese bear darling that's occupying the minds of web experts, it's the Google algorithm. However, all the Google updates speculat [...]

One of the most trustworthy methods of obtaining a strong link profile is through organic links. There are lots of ways to develop natural links and you can find a lot of interesting information from articles dissecting this intricate part of SEO. From creating great content to engaging your target audience on different platforms, the internet is a valuable source of knowledge.  I find it interesting to gather all these resources, in which bloggers pour their knowledge and experience. It’s h [...]

In the evolutive world of Search Engine Optimization, people got used to changing their behavior and habits around it. We transform, having different characteristics from one year to another, eventually ending up to form a new species of SEO professionals ... with different concepts about the notion of what this means. We’ve talked before about 3 Black Hat SEO Strategies that still work in 2014, even though we don’t endorse such techniques, we just wanted to provide you with the full palett [...]

Art is not, as the meta-physicians say, the manifestation of some mysterious idea of beauty or God; it is not, as the aesthetical physiologists say, a game in which man lets off his excess of stored-up energy; it is not the expression of man’s emotions by external signs; it is not the production of pleasing objects; and, above all, it is not pleasure; but it is a means of union among men, joining them together in the same feelings, and indispensable for the life and progress toward well-being [...]

At cognitiveSEO, "our customer is our master" is not just a saying but a way of action. We've listened closely to the feedback gave by our users, we've analyzed, we've worked ... and ... we've worked some more, and in the end we put a new update all together. From  all the reviews and the interactions with our customers, we concluded that the Anchor Text Distribution and Classifier is highly appreciated but it should be a bit more user-friendly and easier to understand. So we took all the great [...]

I think it's no secret for anyone now that cats rule the internet, and, in a more conspiratorial note, maybe the world. If a couple of years ago we found it hilarious that in Ancient Egypt cats were worshiped and considered gifts from the Gods, nowadays the fluffy felines are back in power. When Tim Berners-Lee, the inventor of the world wide web, was asked at the celebration of the 25th birthday of the web what was the most surprising thing about his invention, he reacted promptly: “Cats! I [...]

A question came out at a radio station: "Is it true that Mercedes cars are being given to citizens in Moscow?" The  radio answers: "In principle yes, it is true, but it is not Moscow but Leningrad, not Mercedes but Ladas, and they are not given to but stolen from." Much like in the case of this joke, a lot of the beliefs that are popular about SEO are only true “in principle” and some turn out not to be true at all. Some of these ideas may have started as true, while others have always [...]

The Internet and the Search Engines have changed the way we search for information, do research, entertain, shop and connect with other people. Below you can find the visual history of "Search" and "Search engines" that we created. Hopefully it's a "simple to digest" & useful resource for anyone looking to learn more about the history of "Search". We present to you cognitiveSEO's "The History of Search" [1990-2014] Infographic. If you like the infographic or find it useful, you're we [...]

It all starts with a possible George Romero horror movie scene: Early in the morning, you do a Google search for your site to find out that your site's hard-earned rankings have suddenly succumbed. In most cases, you should only blame yourself that you didn’t do your best to avoid getting into this dreaded situation. But in some cases, you just can’t be aware of all the possible scenarios in which your site might lose organic search traffic. Important: Whenever your site's rankings star [...]