The SEO Blog from cognitiveSEO

One of the most trustworthy methods of obtaining a strong link profile is through organic links. There are lots of ways to develop natural links and you can find a lot of interesting information from articles dissecting this intricate part of SEO. From creating great content to engaging your target audience on different platforms, the internet is a valuable source of knowledge.  I find it interesting to gather all these resources, in which bloggers pour their knowledge and experience. It’s h [...]

In the evolutive world of Search Engine Optimization, people got used to changing their behavior and habits around it. We transform, having different characteristics from one year to another, eventually ending up to form a new species of SEO professionals ... with different concepts about the notion of what this means. We’ve talked before about 3 Black Hat SEO Strategies that still work in 2014, even though we don’t endorse such techniques, we just wanted to provide you with the full palett [...]

Art is not, as the meta-physicians say, the manifestation of some mysterious idea of beauty or God; it is not, as the aesthetical physiologists say, a game in which man lets off his excess of stored-up energy; it is not the expression of man’s emotions by external signs; it is not the production of pleasing objects; and, above all, it is not pleasure; but it is a means of union among men, joining them together in the same feelings, and indispensable for the life and progress toward well-being [...]

At cognitiveSEO, "our customer is our master" is not just a saying but a way of action. We've listened closely to the feedback gave by our users, we've analyzed, we've worked ... and ... we've worked some more, and in the end we put a new update all together. From  all the reviews and the interactions with our customers, we concluded that the Anchor Text Distribution and Classifier is highly appreciated but it should be a bit more user-friendly and easier to understand. So we took all the great [...]

I think it's no secret for anyone now that cats rule the internet, and, in a more conspiratorial note, maybe the world. If a couple of years ago we found it hilarious that in Ancient Egypt cats were worshiped and considered gifts from the Gods, nowadays the fluffy felines are back in power. When Tim Berners-Lee, the inventor of the world wide web, was asked at the celebration of the 25th birthday of the web what was the most surprising thing about his invention, he reacted promptly: “Cats! I [...]

A question came out at a radio station: "Is it true that Mercedes cars are being given to citizens in Moscow?" The  radio answers: "In principle yes, it is true, but it is not Moscow but Leningrad, not Mercedes but Ladas, and they are not given to but stolen from." Much like in the case of this joke, a lot of the beliefs that are popular about SEO are only true “in principle” and some turn out not to be true at all. Some of these ideas may have started as true, while others have always [...]

There are no more shortcuts to link building. In 2013-2014, Google changed the rules for SEO once again. It’s slowly trying to shift the mentality from "hunting" for links to "growing" them naturally. Sincerely, there are no future proof link building techniques that we could vouch for, because we’re swimming in a sea of uncertainty. You can’t forecast with certainty the decisions Google will or will not take in order to predict the path for SEO as a technique. The algorithms developed [...]

The antagonism between black hat and white hat strategies has been going on for years now. These strategies have been around since the existence of SEO. It seems they aren't obsolete. On the contrary, they’ve persistently lingered around the SEO world and seem to be fruitful even in 2014. We do not endorse or recommend the usage of these techniques. This blog post's intent is to show how black hat SEO works in 2014. Some of the techniques presented below are not only black hat but also "cra [...]

Google started to apply even more penalties and they are getting stricter and stricter when it comes to the link building strategies that you may be using. There is a lot of confusion and chit-chat floating around the unnatural links concept. For this reason I decided to host a free training webinar, to help you clarify what are the most important aspects when talking about a Google Penalty. The "Unnatural Links & Recoveries Webinar  with Razvan Gavrilas" was recorded and can be watch [...]

The concept of manual link building has been multiple time reviewed and re-analyzed over time. Putting it simply, a manual link building campaign is a process of actively trying to increase links to a website.   When it comes to ranking and natural links, leaders aren’t spawned overnight and they can’t just buy their spot. Those long-term top ranking sites get there by working smart. That’s the right price when it comes to achieving that goal. We're here to talk to you about manual link [...]