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No longer than one year ago, on June 11th 2013, Google, launched a new algorithm whose main purpose was to clean some very “shady” niches, such as “payday loans” or “buy Viagra”. These are very controversial niches that everybody knew about but hardly anybody talked about. One year earlier, in 2012 we tried to fire a warning shot concerning this matter,  but Matt Cutt's answer came out 1 year later, when they released the initial Payday Loans Google Update. “There were people c [...]
The antagonism between black hat and white hat strategies has been going on for years now. These strategies have been around since the existence of SEO. It seems they aren't obsolete. On the contrary, they’ve persistently lingered around the SEO world and seem to be fruitful even in 2014. We do not endorse or recommend the usage of these techniques. This blog post's intent is to show how black hat SEO works in 2014. Some of the techniques presented below are not only black hat but also "cra [...]