Just last week Google made waves with its announcement of quantum supremacy - the claim that they have developed a quantum computer that has been demonstrated to solve, in a matter of days, a problem that a “classic” supercomputer would most likely take thousands of years to solve. Elsewhere, stories about robots taking our jobs abound, while machine learning seems to be on everyone’s mind.
But change is not always flashy or even visible. Last week, Google introduced a n [...]
SEO still keeps a lot of secrets for a lot of beginners out there, but even advanced users need to be constantly up to date with what happens in the online marketing world. We've put a together a list of ten SEO facts you've probably never heard of before; however, even if you have, this is a friendly reminder.
There are a lot of SEO facts and stats out there, with more or less known matters. What we've tried to do is to put together a list of surprising SEO facts that make you l [...]
Google has recently announced that Chrome will block mixed content on web pages beginning December 2019. Starting with the Chrome 79 version, Google will gradually move to blocking all mixed content by default. Therefore, if your website has mixed content, it will be blocked and your users won't be able to access it.
Everything from what mixed content is to how to identify/fix it can be found in the following lines.
The Google Security Team reports that Chrome user [...]
Why did the chicken cross the road? We’ll likely never find out. But if you type this into a search engine, I’m pretty sure I can predict what the top results might return. Not only because I’ve searched for this myself, but also because of something called search intent, which basically means that search engines are trying to give you what you want by first understanding (or guessing) what it is exactly that you want and - more importantly - why you want it.
If you understand w [...]
We're proud to share with you what we've been working on lately: A brand new improved version of (probably) the best tool in the content optimization field: The Content Optimizer and Keyword Tool. The tool that is perfectly adapted to the digital marketing realities and designed to help you improve what matters most: rankings.
Here, at cognitiveSEO, we like to get things done. We start improving our features and tools soon after we launch them, we constantly fine-tune what's already im [...]
As a team of marketing and developers, we like innovation and always thrive to offer the best user experience. We're not just about creating new tools, but also improving and finding new ways to adapt to our users' needs. We like to create solutions to address all the limitations of the existing toolset and fill in gaps.
Given the fact that Google Search Console, the tool that helps you measure your site's Search traffic and performance, is such a used tool by our users, we had to incl [...]
We're back with a new guest for our cognitiveSEO Talks series, Gerry White, an SEO expert with broad knowledge in analytics, digital and search marketing strategy, social marketing and a lot more. With almost 20 year experience in digital, Gerry is a technical marketing consultant that has worked with companies such as BBC, McDonald's, Gordon Ramsey, Premier Inn or DirectGov. Gerry has been creating, promoting and analyzing websites and more recently apps for companies across the world and he [...]
Within this cognitiveSEO Talks episode you'll get the chance to get inspired by Lukasz Zelezny, a prolific keynote speaker, SEO consultant, and author. He started working in the SEO industry around 20 years ago while living in Poland. Every year he is actively participating in 10 to 20 events as a keynote speaker and he constantly worked for mid and large companies such as HomeAway, Thomson Reuters, The Digital Property Group,to mention just a few.
As Lukasz himsel [...]
Update March 15, 2019: Although this Google Update initially came out under the name of Florida 2.0, Google themselves named this update Google March 2019 Core Update. According to officials, this name helps to avoid confusion as it tells you the type of update it was and when it happened.
Over the last few days, there has been a lot of buzz about possible Google algorithm updates. And yes, it's true that Google updates its algorithm every single day, often multiple times per day but t [...]
Every couple of months, someone proclaims that SEO is dead or sets off a number of anti-SEO threads, based on the continuous changing scenery in the search industry. It goes without saying that the landscape is different from what it used to be a couple of years before but from “different” to “inexistent” there is a wide range of tones.
One might say: “Nothing has really changed. It's simple: focus on your visitors and pretend Google doesn't exist!” That is indeed a very g [...]