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Update: 15th June 2015 : Penalty Recovery in 6 Days - Thumbtack rankings seem to have recovered after only 6 days of penalty. You can skip the Penalty Analysis if you are interested in the Recovery Analysis only. This is the very interesting penalty and surprisingly fast recovery story of Thumbtack, an online platform that allows service providers and consumers to find each other and negotiate jobs online. We don't know if it has something to do with its swift rankings recovery or n [...]
This is a TRUE & SUCCESSFUL story from Jonathan Verrall - Senior SEO Manager at Jellyfish and one of our long time customers. “ Negative SEO attacks can come in many shapes. Given the latest Google Updates, black hats had to up their game, resorting to all kind of elaborated SEO attacks. In this context, keeping an eye on your backlinks is mandatory, as well as maintaining a healthy link profile. Below, there is a great, in-depth story about a recovery from a negative SEO attack fro [...]
This is a TRUE & SUCCESSFUL story from Dale Gillespie, one of our customers. “Below you will see presented an interesting recovery story from one of our great customers, Mr. Dale Gillespie. Happily, he chose to share with us his experience regarding a Google Penguin Recovery and a successful implementation of a 301 redirect strategy mixed with 404 on pages affected by unnatural links. It's a great story about perseverance, patience and thinking ahead!" I'd like to share with [...]
This is a TRUE, SUCCESSFUL & UNREQUESTED story from George Harris, one of our customers. "Mr Harris presents a very interesting Case Study on a Manual Action Recovery, where he outlines the fact that webmasters need to be perseverant and the recovery will finally happen. Lots of webmasters fail at Google Recoveries due to the fact that they expect it to happen after their first Google Disavow or Link Removal campaign. It may take a few reconsideration requests until you get the re [...]
This is a TRUE, SUCCESSFUL & UNREQUESTED story from Manuel Porras, one of our customers. "I don't have any knowledge about a recovery using the Google Disavow on an algorithmic penalty. Only manual penalties have been publicly reported to work using the Disavow tool. Knowing this I wanted to be 100% sure that this isn’t something else. I took the diligence and analyzed the situation carefully." Read the full-disclosure at the end of the article. Let me tell you my e [...]
A sudden drop in Google rankings can happen for many reasons, from technical errors and algorithm updates to lost backlinks or stronger competitors. The key is to diagnose the cause before making changes. In this guide, you'll learn the seven most common types of ranking drops, how to identify each one, and the best recovery strategies for 2026. Important: Whenever your site's rankings start dropping, keep calm and start looking for causes and solutions. Surely it’s a reaso [...]
The SEO landscape has shifted dramatically over the last few years. Managing an organic traffic drop has become an exhausting reality for site owners as search volatility hits all-time highs. When your numbers plummet overnight, the questions start spinning: Did Google roll out another unannounced core update? Are AI overviews stealing your clicks? Was it a negative SEO attack, or did you accidentally break something under the hood? As you dig through dashboards looking for answers, the frustrat [...]
Outranking your competition can be very difficult, especially if your website is rather new. What's even more frustrating is when you can't outrank competitors which have spammy backlink profiles. Why doesn't Google penalize them? Why does it rank you lower than them in the Google search results, even though you play the game by the book? Google's algorithm has evolved a lot over the years. The main purpose of the improvements was to be able to better distinguish natural links from arti [...]
The Google Disavow Tool can be useful but it can also be very dangerous. If not used properly, it can mess up with your website's rankings on Google. In order to make sure you use the Google Disavow Tool right, you must first know when you are actually allowed to use it. This advanced Google feature should only be used in specific scenarios. If you're interested in finding out when you should use the Google Disavow Tool, keep reading, because you'll get all your answe [...]
One could say that we've become addicted to constant and never-ending self-improvement. But there’s a more important and more meaningful reason behind a continuous quest for self-improvement. It’s the very reason we get into the tech business in the first place: we see something in the environment that can be made better and we think we can provide a tool for that. And, as the environment changes, so do we. The key is in that very word: “better” - not “good”, but “better [...]
