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The Google Disavow Tool can be useful but it can also be very dangerous. If not used properly, it can mess up with your website's rankings on Google.   In order to make sure you use the Google Disavow Tool right, you must first know when you are actually allowed to use it. This advanced Google feature should only be used in specific scenarios.     If you're interested in finding out when you should use the Google Disavow Tool, keep reading, because you'll get all your answe [...]
No longer than one year ago, on June 11th 2013, Google, launched a new algorithm whose main purpose was to clean some very “shady” niches, such as “payday loans” or “buy Viagra”. These are very controversial niches that everybody knew about but hardly anybody talked about. One year earlier, in 2012 we tried to fire a warning shot concerning this matter,  but Matt Cutt's answer came out 1 year later, when they released the initial Payday Loans Google Update. “There were people c [...]
At cognitiveSEO, we are always trying to make our user's experience as good as possible and be of a real help to our customer's businesses. This is why we put in a lot of working hours in improving the toolset. This update improves the functionality of the Unnatural Link Detection Tool by simplifying the old interface and adding a few more in-depth analysis charts that will give you a clear picture on why your site might be penalized or why it could be penalized in the future. Unnatural links [...]
You may never know when you are going to stumble on an unnatural links penalty, whether it’s algorithmic or manual. And you’re going to have to deal with that problem one way or the other. When you’re trying to get rid of those harmful backlink profiles, one solution that prevailed is to remove the page from your site to which the unnatural links were pointing. You’re going to swiftly deal with the problem, but you’re going to remain with a page that will give the 404 message. Will [...]
Google started to apply even more penalties and they are getting stricter and stricter when it comes to the link building strategies that you may be using. There is a lot of confusion and chit-chat floating around the unnatural links concept. For this reason I decided to host a free training webinar, to help you clarify what are the most important aspects when talking about a Google Penalty. The "Unnatural Links & Recoveries Webinar  with Razvan Gavrilas" was recorded and can be watch [...]
In nature, there is no such thing as opposite. The night is not the opposite of the day, as the light is not the opposite of dark. There are just different phenomena that exists in different shapes. Allow me to extrapolate this to links. When asked: “What is a natural link?”, the correct answer is: A natural/organic link is not necessarily “the opposite of the unnatural link”. It is much more than that. And although unnatural links are in fashion, maybe its time to put the spotligh [...]
  With all the changes happening in Google's algorithms on unnatural links, spammy content, un-optimized mobile websites, it may be a bit overwhelming to keep track of all the Google Guideline violations. Some of them are an obvious violation of Google’s Quality Guidelines and some of them are not that easy to spot. The process of link development is already hard enough without Google's representatives (like John Mueller or Gary Illyes) breathing heavily down your neck.     Google's [...]
Unnatural links. Everybody talks about them: Webmasters struggle to find tools that could help them identify the rotten apples in their garden. Google sharpens its weapons to catch “the enemy”. Black Hat SEO fans gets the chills and internet users try to avoid them. We all relate to them but do we really know what unnatural links are? What is an Unnatural Link about? In a few words, as it is presented in the Google Webmaster Guidelines, any link that intends to manipulate the PageRan [...]
Quick Info This analysis was done with the cognitiveSEO toolkit, a respected & iconic tool among many SEO professionals & the entire SEO industry as a whole. Get your Free 14 day Trial Now and Enjoy one of the best tools for Link Profile Auditing, Unnatural Link Detection, Social Visibility Analysis and Rank Tracking. +Extra Topping: You'll get a Live Demo with Razvan Gavrilas the Founder & Architect of cognitiveSEO. Update: LastMinute Recovered its rankings in 2 days. Read [...]
Quick Info This analysis was done with the cognitiveSEO toolkit, a respected & iconic tool among many SEO professionals & the entire SEO industry as a whole. Get your Free 14 day Trial Now and Enjoy one of the best tools for Link Profile Auditing, Unnatural Link Detection, Social Visibility Analysis and Rank Tracking. +Extra Topping: You'll get a Live Demo with Razvan Gavrilas the Founder & Architect of cognitiveSEO. Update: This is the complete case study of the Halifax Goog [...]