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Hey, we get it. The URL structure is a difficult SEO topic. It's not easy to master, but not impossible, either. In fact, we're here to make things easier for you. In this article, we'll try to answer all your questions and provide examples for a better understanding of how the structure of your URLs influence your SEO strategies. Even if you own an eCommerce website or are struggling with Local SEO and Wordpress, after reading this article you'll know how to set up [...]
If you want to become a good SEO, you need to have a holistic view on all SEO related topics and there are some technical elements that you must understand, even if they're not quite easy to digest. One of these topics is schema markup. Schema markup and structured data had a role in SEO for years now and it seems that major search engines recommend them. But what exactly is schema markup? And, more importantly, how does it impact the SEO process? After reading this article, [...]
As SEO evolves, it gets more and more human-centered and people in the industry begin to question old techniques, targeted mostly at search engines. Such is the case with Sitemaps, which have been around for ages. Do sitemaps still matter for SEO in 2022 or are they just a waste of time? When and why should you use them? And how can you optimize them for maximum SEO results? In this article, you'll find out the answers to all those questions, so keep reading! [...]
SEO writing has become an adventure, a complicated math problem we are all trying to calculate for finding the secret to get results faster. The number of search engine factors have advanced, the Google algorithm updates has increased, the number of businesses that use SEO have increased, the number of SEO agencies have increased and more and more people have become aware of its importance. That's how the market got pretty cluttered and the competition very high. And we know how important it is [...]
There are over 1.5 billion web sites in the world, and JavaScript is used on 95% of them. With no additional introduction to the importance of performing an in-depth SEO analysis on your site, regardless of the programming language it uses, we are proud to tell you that starting today, cognitiveSEO can crawl and perform in-depth site audits on all types of websites, JavaScript generated sites included. With so many sites using content generated with JavaScript, yo [...]
Not long ago, Google has released version 68 of the Chrome Web Browser. In this version, websites that don't run on HTTPS will be marked as Not Secure. This might lead to the following question: does Google value websites with SSL certificates more? Will they rank better? Is it worth to make the switch? In this article (Updated 2020) you'll find out whether SSL certificates matter for SEO or not. You'll also learn exactly how to migrate your website from HTTP to HTTPS without suffering [...]
SEO still keeps a lot of secrets for a lot of beginners out there, but even advanced users need to be constantly up to date with what happens in the online marketing world. We've put a together a list of ten SEO facts you've probably never heard of before; however, even if you have, this is a friendly reminder. There are a lot of SEO facts and stats out there, with more or less known matters. What we've tried to do is to put together a list of surprising SEO facts that make you l [...]
The battle between link building vs. content marketing continues. It is a love-hate situation. Are you a fan of content marketing, link building or both? Us, as SEO people, we’ve always asked intriguing questions and tried to dig up dirt to find out new interesting things, new facts, new discoveries, and correlations between the SEO factors and new rankings possibilities. Today is the day for a new discovery. We’ll see what the search results will provide us. We performed a lot o [...]
We're proud to share with you what we've been working on lately: A brand new improved version of (probably) the best tool in the content optimization field: The Content Optimizer and Keyword Tool. The tool that is perfectly adapted to the digital marketing realities and designed to help you improve what matters most: rankings. Here, at cognitiveSEO, we like to get things done. We start improving our features and tools soon after we launch them, we constantly fine-tune what's already im [...]
The internet gives a business the power to compete on a global level. Gone are the days when your only competitor was the other shop across the road. If you sell your products or services on a website, you have the power to quickly expand beyond your country's borders, without spending millions of dollars on opening new physical stores. But in order to do this, you have to speak their native or preferred language. And, in order to speak their language, you need to translate your website [...]
